Sweets in Asakusa

4 Insta-worthy Sweets in Asakusa, Tokyo

Asakusa is a very popular spot for tourists in Japan, especially because of Sensoji Temple and its beautiful temple area. So the streets around there are usually very crowded and it is easy to miss on the details. But there is much more to explore in Asakusa than just the temple. When it comes to food, Asakusa has to offer a huge variety and even some really photogenic ones. 

In this article I would like to introduce you to four Insta-worthy sweets in Asakusa which you can enjoy during your next visit there. Take care that some things are changing seasonally and new ideas are always coming up by the shops. So check out their websites to find out their latest information.


Our first stop is directly located on the famous Nakamise shopping street on the right side heading to Sensoji Temple. Kikusuido (菊水堂) is actually a food stand for age manju, popular deep-fried cakes with red bean paste as filling. But they also offer some other seasonal treats. We got caught by the strawberry castella sticks which are really eye-catchy. The small castella cakes are in heart shape and at the bottom you find a fortune paper about your love. Try it and find out if you will be lucky in your love life or not!

Address: 111-0032 Tokyo-to,Taito-ku, Asakusa 1-30-1

Official Website

Asakusa Soratsuki

This shop is located at the side street of the Nakamise-dori, but easy to find through their decoration. Asakusa Soratsuki (浅草そらつき) is mainly selling strawberry dorayaki and other strawberry-related sweets, but lately they got popular with another colorful treat: dango sticks! Usually you get your dango sticks with a brown sauce – not looking that good-, but at this shop they make up small pieces of art out of it including pastes with different tastes and colors, strawberries and decorative pearls. You can choose from a hand full of designs – and it really is a hard choice.

Address: 111-0032 Tokyo-to,Taito-ku, Asakusa 1-36-4

Official Website

Kagetsudo Melon Pan

Opened in 1945 Kagetsudo (花月堂) has a long history and is running several small stores in the Asakusa area nowadays. However, I would recommend visiting the main shop (Honten) because there they sell jumbo melon pan with a diameter of 15 centimeters. Next to this, they have melon-pan filled with ice cream, which is even more delicious and a nice way to cool down on a warm day. If you are a fan of Japanese-style breads, here you can try one with ice cream and be sure to take home a delicious jumbo-sized one.

Address: 111-0032 Tokyo-to,Taito-ku, Asakusa 2-7-13

Official Website

Kurikoan Asakusa

Kurikoan (くりこ庵) is a popular chain for taiyaki, fish-shaped pastries filled with red bean paste. At the Asakusa branch you can find their special Hello Kitty Yaki in the shape of a Hello Kitty mermaid which looks really cute. Kitty-chan is coming with a delicious apple custard cream inside. The shop is also selling normal taiyaki there and the filling is changing seasonally, so it is always worth coming back.

Address: 111-0032 Tokyo-to,Taito-ku, Asakusa 1-32-2

All the shops are in walking distance to each other, so pick a nice day and do your own sweet insta-worthy tour in Asakusa. 

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